Case
remote behaviour design workshop for a german research project
The research project is called the GOAL project and is funded by the German Federal Ministry of Education & Research. Several universities are part of the project. Specifii facilitated a 1-day remote behaviour design workshop for some of the participants from Ruhr University Bochum.
Remote behaviour design workshop
Anne from Specifii facilitated a remote behaviour design workshop for Dr. Christina Timko and Phd Student Nicholas Schmidt from Ruhr University Bochum.
The research project is still in progress so results cannot be shared yet.
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Behaviour Strategy
The team build a behaviour strategy to reach the behaviour goal.
Selection of drivers
The behaviour strategy helped tailor and choose from more than 70 drivers from psychology, behavioural economics and rhetoric
Strategic behaviour design process
From behaviour goal to concepts to achieve the goal in just a few hours
Process with exercises

Tailored selection of drivers




Let’s play
Do you also want a behaviour design workshop and build a behaviour strategy to reach a target behaviour? Then contact us to play.