About US

creating great customer experiences

Specifii is a digital agency helping companies gain more insights in their customers. Specifii was founded in 2015 by Anne-Kathrine Kjær Christensen.

what we offer



Join a facilitated play based workshop where you and your colleagues will get to product concepts that improve customer experience and engagement through behaviour science, a common language and team work.

Design Sprints

A behavioral design sprint has several things in common with a design sprint. It is a structured design process and an effective process for brainstorming and prioritizing ideas. A team process that quickly takes you from issue to solution.


Specifii helps business understand their customers and develop solutions that dictate the desired behavior. With expertise in behavioural design, Specifii can tackle whatever obstacle your company might experience.

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Specifii team

Anne-Kathrine Kjær Christensen

Anne-Kathrine Kjær Christensen

Founder and Owner

Louise Olofsson

Louise Olofsson




SPECIFII® behaviour design game is developed in cooperation between the price winning game company Serious Games Interactive, Aalborg University and Specifii.

Serious Games Interactive has developed +150 digital and +30 physical learning games – and won awards for several of them. The company was founded in 2006 – Gametools joined in 2016. 


Let’s Play

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